Episode #25 - Ben Pines
Ben Pines is the CMO (Chief Marketing Officer) of Elementor – the popular page building plugin for WordPress.
Elementor has reached more than a million active users and is now considered one of the hottest plugins out there.
I’m personally using Elementor for my own websites and loving it.
In this conversation, I talked to Ben about how he came up and ended up joining Elementor 3 years ago and about his work there.
Now if you’re a WordPress and Elementor fan – this conversation gets pretty technical at some point when I ask Ben about some features, so if you’re not technical about WordPress feel free to fast forward that part to the last 10 minutes of the conversation.
I really enjoyed this conversation with Ben, hope you do too!
Enjoy! And don’t forget to subscribe to the show if you haven’t yet (on iTunes, Youtube, Spotify, or your favorite podcast app).
Find all show notes and links from this talk on https://creativepreneurmagazine.com/podcast.
Links & Resources from the show
WordPress – https://wordpress.org/
Elementor – https://elementor.com/
Elementor Blocks – https://elementor.com/blog/introducing-blocks/
Gutenberg – https://wordpress.org/gutenberg/
Apps:
Sumo – https://sumo.com/
Ahrefs – http://ahrefs.com
Authority Hacker – https://www.authorityhacker.com/
Books:
How to Change Your Mind – Michael Pollan
Key Points from the Podcast
- Ben Pines talks about his background and how to bridge the gap in skills.
[00:00:49] - Talks about the growth and progress of Elementor.
[00:09:51] - How he strategies and set plans in infiltrating the WordPress community with Elementor.
[00:11:58] - How to start up the growth of digital product and get the word out.
[00:13:36] - What excites him in managing Elementor.
[00:19:46] - What is the strong suit of Elementor for digital marketing? The features of Elementor. Using Elementor versus other online courses.
[00:22:57] - How good and better plugin connects with Elementor. The Elementor’s new plugin.
[00:30:02] - Elementor in design space and animations.
[00:35:59] - Elementor with SEO.
[00:39:44] - Talks about personal growth, blogging and podcast.
[00:44:03] - Books recommendation.
[00:51:16] - Ben answers some questions.
[00:53:35]